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Supports the enterprise through the creation and management of content for contract procurement activities for new and existing markets. Works closely with the Dir, Business Development and Proposal Development team on developing RFI/RFA/RFP responses. Maintains updated content for assigned functional areas and works with regional business development leads to develop state-specific content.
Leads content development in a manner that helps WellCare achieve organizational growth goals by working across the enterprise to gather information and develop and maintain a database of content articulating WellCare's capabilities and approaches to key programmatic requirements.
Partners with the Director and functional area SMEs to review and analyze RFIs/RFAs/RFPs to understand requirements and outline responses.
Leads SME interviews and other forms of interactions to understand WellCare's approach to individual requirements and develops messaging to articulate the approach with a focus on differentiators.
Creates proposal content that is factual and technically accurate, that speaks with a single and consistent voice, and is effectively structured and laid out for ease of reading and visual appeal. Incorporates compelling proof points (e.g. tables, diagrams, testimonials, references, etc.) that substantiate the key messages, and makes clear what differentiates us from the competition.
Performs proofing and editing and works with graphics and design to present information clearly and effectively.
Maintains business and technical knowledge of WellCare's products, programs, services, policies, and systems.
Beyond proposal development, works with Director to write, edit and/or produce presentations for business development team with a focus on materials provided to potential customers evaluating WellCare's capabilities.
Proactively engages in continuous improvement to improve on written communication based on internal and external feedback.
Performs other duties as assigned.
Additional Responsibilities:Candidate Education:
Required A Bachelor's Degree in Communications, Journalism or related field
Required 5 years of experience in Proposal writing, journalism or other communications
Preferred Other Health Care
Preferred Other Managed Care
Advanced Ability to multi-task
Advanced Demonstrated time management and priority setting skills
Intermediate Ability to work in a fast paced environment with changing priorities
Advanced Demonstrated interpersonal/verbal communication skills
Intermediate Ability to work independently
Intermediate Ability to work as part of a team
Advanced Ability to analyze information and covert related activities into a comprehensive work plan
Intermediate Ability to proof large bodies of materials
Advanced Ability to work within tight timeframes and meet strict deadlines
Intermediate Other Ability to work under deadline pressure
Intermediate Other Strong technical writing skills to support potential customer request such as white paper development
Advanced Other Ability to synthesize information related to operations/functional areas and discern the appropriate representation
Licenses and Certifications: A license in one of the following is required: Technical Skills: